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Stroopwafels

Stroopwafels: WooCommerce Web Design and Development

At Woo Rev Boost, we partnered with Stroopwafels to create a WooCommerce store that captures the essence of Dutch tradition while providing a seamless and optimized shopping experience.

Client:

Stroopwafels

Date:

10 April 2024

Services:

WooCommerce Development, Conversion Rate Optimization (CRO), Web Design

Objectives and Goals

  • Showcasing Dutch Heritage: Design a visually appealing WooCommerce store that communicates the traditional values and craftsmanship of Stroopwafels.
  • Optimizing Conversion Rates: Enhance the checkout process to increase sales and average order value.
  • Improving Global Reach: Expand Stroopwafels’ online presence to international markets.

Strategy and Execution

  • Understanding Dutch Culture: We immersed ourselves in Dutch culture to ensure that the design accurately reflected the brand’s heritage.
  • CRO Implementation: We optimized the checkout process and implemented CRO strategies to enhance the user journey.
  • Globalization Efforts: We tailored the website to cater to an international audience, ensuring a smooth user experience across different regions.

Achievements and Outcomes

  • Significant Sales Increase: Achieved a 35% increase in conversion rates.
  • Growth in Average Order Value: Boosted average order value by 25%.
  • Enhanced Global Presence: Successfully expanded Stroopwafels’ market reach internationally.

Our Process

Our Process

Woo Rev Boost’s Approach: A Detailed Breakdown

Step 1

Consultation & Strategic Planning

We began by understanding Stroopwafels’ unique position as a purveyor of traditional Dutch treats. Our strategy was centered on showcasing the product’s story while optimizing the shopping experience.

Step 2

Design & Development

We designed the website using Photoshop, focusing on visual storytelling. The design was then translated into HTML and integrated with WordPress and WooCommerce.

Step 3

Continuous Monitoring & Optimization

Post-launch, we continuously monitored the site’s performance, making necessary adjustments to ensure that the shopping experience remained seamless and conversions were maximized.

Expertise

Results

Increase in Conversion Rate
35%
Growth in Average Order Value
25%
Reduction in Abandoned Cart Rate
20%